enlivening ~ fox magic ~
for a time betwixt worlds
Services:
Website Copy Audit
Copywriting Consultation
Dr. Jason Fox is a keynote speaker of global renown, bestselling author, and leadership advisor who can help you be a more effective imposter within the mythical “future of leadership”.
He has a truly unique presence in this world, and we wanted to capture that wondrous brand into compelling website copy.
If the path were obvious, straightforward and clear— you wouldn’t be here, seeking this enigmatic wizard.
And yet, here we are. (~˘▾˘)~
Previous experiences with marketing professionals left him dissatisfied —with most choosing to mute the vibrancy of his brand in order to appeal to a broader audience and online algorithms.
We did just the opposite.
He—as any respectable wizard of his caliber—is an outstanding writer, so there was little to improve on his copy. Rather, we focused on distilling his brand into spellbinding copy that resonates with the right audience.
We navigated a fine balance between the voice & tone of the keynote speaker and the enigmatic wizard—each allowing for the other to shine in various areas of the website.
Witty entendres and obscure references hide in plain sight for the very few to notice. It is a digital tome that keeps on giving the more you learn about the (most fantastic) Dr. Fox (∩｀-´)⊃━☆ﾟ.*･｡
Distill, not dilute was our mantra throughout this project.
The end result is an enchanting website copy that faithfully depicts the ambitious (and ambiguous) wizard who seeks to change the world for the better.
To put it in his own (revised) words:
I am a metamodern wizard-philosopher and bard on a quest to co-create a world more curious and kind (and a future less grim).
Hard to beat, isn’t it?
In Jason’s words
“…creative collaboration rather than a compromise.”
“Adrian Buda is a marvel! I needed to update the copy on my website but found that I was too close to it all. I lost perspective and became irritable with it. And so… I was so wary going into this.
After past experiences with copywriters, I was bracing myself for the usual struggle—having to cobble my writing back into something that felt real after being “optimised” into soulless marketing. But Adrian? He’s different.
Adrian and Conform Marketing take an approach that is attuned, enlivening, and encouraging—making the whole process feel like a creative collaboration rather than a compromise.
Adrian will help you dial in and strengthen your authentic voice—not dull or dilute it for the masses.
I loved working with someone who truly understands subtext, rhythm, sincere irony, and wit. He has a knack for surfacing real character in a way that feels distilled—never diminished. And he’s totally down to roll with dry humour and easter egg hat-tips to memes that will delight the few who perceive them.
Adrian is a joy to work with. Imagine having an expert best friend in your corner—someone who gives you tough love, has your back, and wants to see you flourish. That’s him.
If you want to dial up your authenticity, be more compelling, and be more you in a world that is increasingly commodified and fake, I wholeheartedly recommend working with him.”
How we can work together
Content Marketing
Content is the core pillar to your organic growth. It must feel natural, valuable, and most importantly, honest.
Social Media
A thriving brand will drive great social media engagement - not the other way around. Put your best foot forward.
Copywriting
Language is your greatest asset. We give a voice to tongue-tied brands to become relevant and memorable.