Many hands build Casalma
Services:
Website Copywriting
Donor Guide Copywriting
Casalma, a Bay Area Nature Sanctuary & Wellness Retreat, sought a compelling voice to reach conscious donors and raise $15 million and become stewards of a nature haven.
Partnering with State of Sage, we explored various options to find the voice that best echoes in their hearts.
For the website, we worked closely with their brand archetypes to bring out the empathy and aspirations that are so characteristic of Casalma. We used warm and sincere language to convey the importance of stewardship in community, bringing ancient methods to modern needs.
The Donor Guide is a more persuasive version of Casalma’s website, appealing to emotion and using more actionable language to encourage aligned investors to participate.
The messaging is brief and impactful to bring out the sense of urgency and importance to the cause.
What kind of ancestors do we want to become?
How we can work together
Content Marketing
Content is the core pillar to your organic growth. It must feel natural, valuable, and most importantly, honest.
Social Media
A thriving brand will drive great social media engagement - not the other way around. Put your best foot forward.
Copywriting
Language is your greatest asset. We give a voice to tongue-tied brands to become relevant and memorable.